Project background
Our client, Citi Ventures asked us to explore the future implications and painpoints of the Gig Economy. Averted Vision, group of design researchers, strategic thinkers, human centered designers and facilitators, explored the topic space and came up with a solution Solve For X.
This project was selected by CitiVentures as a key feature in the company wide newsletter and will serve as an example case during conference discussions.
WORKSHOP OUTPUTS
PERSONAS
JOURNEY MAP
RESEARCH RESULTS INFOGRAPHIC
Solve for X
Through our research, we discovered the element most at risk as a result of the Gig Economy is collaboration which in turns stifles creativity. Without peoples abilities to work together on a project, get feedback from peers, and build camaraderie, boundaries cannot be pushed. As a result, Solve for X was born. Solve for X is a series of collaborative events and workshops that brings together creatives from different backgrounds and generations to solve unique “missions.” The idea is to encourage individuals to build relationships, collaborate on projects, and grow a sense of togetherness without it feeling like work. Our first pilot event was to solve for a mission of Alien Arrival.
Solve for X Website:
Solve for X Events:
